Articles on B2B Subscription Publishing Online
May 16, 2013
How Behavioral Targeting Can Increase Member Engagement for Subscription Sites
By Minal Bopaiah While behavioral targeting, also known as behavioral advertising, is mostly being employed by eCommerce sites, is also a useful traffic driver and engagement tool for subscription and... click to continue
May 15, 2013
TheStreet Makes $10.4 Million from Online Subscriptions
By Minal Bopaiah TheStreet recently reported that it saw its online subscription revenues increase 13% compared to the same quarter the previous year, for a total of $10.4 million. The... click to continue
April 23, 2013
Euromoney Institutional Investor Grows Group Subscriptions by 20%
By Minal Bopaiah For the past eight years, B2B subscription site Euromoney Institutional Investor has been focusing on growing it site license revenue stream across more than 50 sites. “It’s... click to continue
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- Zinio Moves to Subscription Model, Making Magazine-Hopping Easier
- How Behavioral Targeting Can Increase Member Engagement for Subscription Sites
- TheStreet Makes $10.4 Million from Online Subscriptions
- Politico Tests Metered Paywall in Six States, But Pledges to Remain Free in DC
- Social Networks for Elite Adopt Paid, Subscription Models



